In history, the highest B round financing! Does the used car really want a big explosion?

In June 15th, the seeds of second-hand car announced B round of more than $400 million financing, the record of the amount of second-hand car B round of financing scale of the investment, H CAPITAL, telecom, CMB fund fund, Shougang Sequoia Capital, matrix partners, bluerun etc..

The same day, the car set treasure announced the completion of 500 million yuan of C+ round of financing, the investor Weiyou capital fund, The Belt and Road, Mizuki investment group. In March this year, the car set up treasure has completed the C round of financing, financing amount of nearly $100 million, the investment is too League investment group (PAG investment).

It was June 15th, and the letter of second-hand car at a press conference to announce the brand upgrade, new LOGO blue elements appearance; also launched a national direct purchase service, through the layout of the line stores, logistics network, 3 years across the 5 days of delivery. Earlier this year, the gifted used car completed a $500 million D round of financing.

One day three second-hand car conference, the amount of financing more than 3 billion yuan, is a new industry competition between the heat, also put the big move".

12 cylinder car through combing, found that the three conference revealed the important signal has the following points:

Car set treasure

Government fund blesses big data drivers

值得注意的是,此次Car set treasure领投方中的一带一路基金属于政府基金,是国家针对“一带一路”战略相匹配的项目设立的重点基金,主要投资符合该战略的流通领域企业,也是国内首个以“一带一路”命名的基金,2016年该基金规模为30亿元,江苏省政府财政出资占比30%。在“一带一路”的大背景下,政府基金的加持可以说是给了相关投资方更多信心。

Car set treasure凭什么能吸引政府基金的青睐呢?

创始人兼CEO黄乐在接受12缸汽车采访指出,2017年Car set treasure的战略方向主要围绕这三点:一是继续深耕C2R二手车交易,优化50个城市的运营效率,搭建最高效的二手车拍卖网络;二是快速推动车商贷业务的全面暂开;三是与产业链中其他环节的领先平台进行开放式合作,打造有效提升行业效率的大数据产品。

从这三点战略方向可见,Car set treasure要发力大数据驱动“线上+线下”运营,这也正是一带一路基金投资的原因。

Melon seed second-hand car

The new business is expected to profit in the 4 quarter of this year

2016年9月,Melon seed second-hand car完成超2.5亿美元融资,创二手车领域最大A轮融资。不到一年的时间,Melon seed second-hand car又创下二手车单轮B轮融资规模之最,说明市场对Melon seed second-hand car运营模式和未来前景的认可。

根据瓜子公开的数据,2017年3月,Melon seed second-hand car在北京、上海、重庆、成都、深圳、武汉、广州等地实现交易额过亿元;2016年实现了20万单交易,每辆车平均价格为7.5万元左右。

In fact, the capital's favor of melon seeds, in addition to the attractiveness of melon seeds themselves, but also benefit from the large environment of second-hand car market.

Analysis of the industry, China's new car market broke out in 2007 - 2009, to 2013 - 2014, that wave of new cars have been 3 years warranty period, from 2014, second-hand car stock gradually increased. At present, China's total car ownership is 154 million, of which 7% will flow into the used car market, according to an average of eighty thousand yuan conservative estimates, the volume of transactions is also huge. In the first quarter of 2017, China's new car trading volume showed a downward trend, but the number of used car transactions grew by 22.17%.

Melon seed second-hand carCEO杨浩涌表示,瓜子的这轮融资主要用在布局新业务、产品服务升级、品牌打造、团队及人才培养等方面,此外,他还预计今年四季度Melon seed second-hand car可以实现盈利。

Best faith used car

National direct purchase five days door-to-door

选择和瓜子、Car set treasure同一天开发布会的Best faith used car,但焦点并不是融资,而是宣布新的LOGO和建立更丰富的线下门店、物流网络,简单来说就是“全国直购,五天送货上门”。

要达到这个目标,自建物流和自建仓储是必须的。把集中在一二线城市的二手车资源向三四线城市,甚至更偏远的城市转移。目前优信和超过200家物流公司建立了合作,但要做到“三年实现五天送货上门”,还远远不够。根据Best faith used carCEO戴琨说的,要在3年内完成20个中心仓,100个中转仓,2000家门店的布局。

From this point of view, excellent letter of B2C model similar to Jingdong, Jingdong now in the field of electricity supplier status, or is also good faith want to achieve - used car industry Jingdong".

And from 2013 began to "gold": 2013 A round of financing of $30 million; 2014 B round of financing of $260 million; 2015 C round of financing of $170 million; 2017 D $500 million round of financing, the total down by nearly $1 billion.

Does capital accelerate inflows and consumers pay for it?

如果将瓜子、优信、Car set treasure对标如今的互联网企业,瓜子的C2C模式类似淘宝,优信的B2C模式类似京东,而Car set treasure的C2B模式的核心是消费者卖车服务,是二手车卖出的网络竞价平台。

淘宝如今已成为世界第五大经济实体;京东市值高达600亿美元,都已在各自领域占得先机。现在,资金集中加速向二手车行业流入,会让瓜子、优信、Car set treasure“枪弹”更充足,然而能真正在这场较量中胜出的不仅仅看哪家融资多,而是看谁打通行业的根本痛点;消费者、4S店的最基本的需求;二手车的售后问题,如何打造二手车售后服务体系,是瓜子、优信还是Car set treasure都要思考的问题。

    A+
Pubdate:2017-06-17 14:12:15  Category:Finance